press
Why Send A Press Release And Can A Press Release Really Build My Credibility And Profitability
When you hear about a website owner or information products marketer using press releases, do you think why are they sending press releases? Or better yet why should I send a press release? If I did send one how do I write a press release that has real value?
Well questions like these are borne [...]
The Dos and Donts of Powerful Press Releases
Chances are that whether you are the owner, manager, or public relations director of a company you are always looking for ways to get your name into the public eye. While advertising is a great start, enhancing your advertising with publicity creates a perfect marriage of exposure for your company.
What is publicity? It’s [...]
The Five Pieces to the Press Release Puzzle
Most people seem to believe they can write a press release, mail or email it to a radio or television station and sit back and wait for the avalanche of phone calls. But as time passes and no producers are beating down the door, they make a few phone calls only to discover that [...]